Keynote Speakers

1)Professor Bradley Brennan (Inha University School of Business, South Korea)

Prof. Bradley Brennan’s curriculum vitae.


2)Ameen Talib, Phd


April 2003:      PhD Warwick Business School University of Warwick

1985:               M.Sc London School of Economics (Accounting & Finance)

1984:               PG Diploma London School of Economics (Accounting & Finance)

1983:               Bachelor of Commerce Ain Shams University (Cairo, Egypt) (Accounting)



  • Fellow (FCA) of Institute of Chartered Accountants of England and Wales (ICAEW).
  • Member of the Institute of Certified Public Accountants of Singapore (ICPAS)



Jan 2016 – Present                  Singapore University of Social Sciences

                                                School of Business

Head of Applied Projects

Lecturing Business and Entrepreneurship. Cluster head for Entrepreneurship subjects. Panel Judge for entry into the SUSS-Ali Baba entrepreneurship certificate/minor programme.


Oct 2015 – Present                 Curtin University (Singapore Campus)

                                                Associate Lecturer

Lectured Accounting and Corporate finance.


July 2015 – Feb 2016:             James Cook University Singapore

                                                Sessional lecturer (Management Accounting)


2013 – 2015:                           University Of Newcastle (Australia) – Singapore Campus Associate Lecturer

Lecturing and tutoring two modules per semester at                                               undergraduate and MBA level. Modules taught included                                         Accounting and Finance, Microeconomics, Finance, Company                                   Accounting and Issues in Accounting.


2010 -2013:                             KMBS (Kuwait) Adjunct Professor

Lectured Managerial Economics and Management Control as                                            well as Finance.


1996 – 2010:                           Maastricht School of Management   Adjunct Professor

Lectured in The Maastricht School of Management outreach                                  MBA program. Assignments included lecturing Management                                 Control Systems in Poland, Singapore, Malaysia, Rwanda,                                              Kuwait, and Cairo, International Business Finance in New Delhi,                                     Chandigarh (India) and Changsa (China) and Mongolia,                                           Managing Financial Resources in Vietnam, Surinam, Kuwait and                            Peru, and Financial and Managerial Accounting in Dhaka,                                       Bangladesh and Saudi Arabia.  Also lectured Managerial                                           Economics in Rwanda, Zambia and Saudi Arabia.


1991 -2003:                             The Business School National University of Singapore Assistant Professor, Department of Accounting & Finance

Lecturing Finance, Financial Statement Analysis and Financial                                 and Managerial Accounting at the undergraduate (BBA) and the                                   graduate (MBA) level. Responsibilities also included student                                    research thesis supervision.  I went on study leave from 1996                                 to 2001 for my doctorate. My thesis research was reported in                                Times Higher Education Supplement (THES).  I resigned in 2003                           to focus on my business.


1998 – 1999:                           Visiting Fellow Dubai Business School, Dubai Chamber of Commerce and Industry, Dubai

Responsibilities included lecturing at HND level and MBA. Main                             responsibilities was setting up a Centre for Banking and                                          Financial Services as well as a Centre for Public Administration                                    and Finance. Duties included course development including the                             design of new HND courses in Banking, Financial Services and                                     Islamic Banking.



  • Experience in Lecturing Financial Management, Financial Accounting and Managerial Accounting in the Bachelor of Science (Management Studies) program offered by University of Bradford (UK) jointly with the Management Development Institute of Singapore.
  • Lectured Financial Management in a University of London B.Sc. program.
  • Conducted various training workshops under Ameen Talib & Associates.
  • Tutor for Financial Accounting at Warwick Business School MBA and undergraduate.
  • Part-time Lecturer at Rugby College, England, lecturing ACCA, CIMA and AAT (2000).
  • Tutored Finance for second and third year level for the Manchester School of Management (UMIST) in Singapore campus.
  • Lectured ‘Auditing Practices’ and ‘Corporate Accounting’ for Masters in Professional Accounting for University of Southern Queensland, Singapore Campus.
  • Supervised various honours thesis and Master’s thesis.
  • Instructor for workshop on ‘Auditing for fraud’ conducted for Civil Aviation Authority of Dubai in April 2002 in Dubai, UAE.
  • Conducted workshop on “Doing Business in Middle East” for CapitaLand Singapore and Changi Airports International.



2001 – 2015:                           Café Le Caire (international) Pte Ltd,

Managing Director

Café le Caire main activity is a Middle Eastern lifestyle café/restaurant and catering. I started the business in 2001. In the initial five years I was responsible for the overall operations including floor supervision of staff, dealing with suppliers and customers, overall management and marketing as well as strategy planning and implementation. In those five years sales grew from SGD $30,000 per month to SGD $180,000 per month. I formed a management team in 2005 to manage operations.

The repeat catering customers have included: The Ministry of Foreign Affairs, The Ministry of Education, National University of Singapore, Singapore Management University, Parliament House, Singapore Business Federation, Singapore Malay Chamber of Commerce and Industry, Heritage Board, Middle Eastern Embassies and various other organizations.

Café Le Caire is based in Arab Street of Kampong Glam Heritage district. It has been (mainly through personal effort) the catalyst for transforming the district from a quiet area into a bustling district that is now (re)known as Singapore Arabic district.

My leadership and vision for Café le Caire has made the brand a household name (at least within the Muslim community) in less than 5 years. That has resulted in various nominations for entrepreneur of the year award and “Arab Street” receiving the Best Heritage Street award. It has also resulted in the Singapore Business Federation and the Chambers of Commerce including me as one of their 2 nominees to represent the business community in parliament as a Nominated member of Parliament.


2010 – 2011:                           Cleansthat Thailad

Chief Executive Officer (CEO)

2007 – 2008:                           Cleansthat Thailand

Strategic Planning and Finance Director


My first relation with Cleansthat was as a consultant in 2006. The main activity at that time was trading in consumables for the cleanroom industry. My assignment was to review the operations and design operation procedures with recommendations to improve the process. After the assignment was completed, Cleansthat hired me to oversee finance and to plan and execute the strategy of growth and transforming Cleansthat from a trading company to a manufacturing company. My duties included overseeing the construction of the factory and ensure the smooth transition.

Cleansthat run into difficulties late 2009 and asked me to return as CEO to again transform the company.  The initial timeframe was one year but within 9 months managed to implement changes (with buy-ins) that resulted in cost reduction with increase in revenue.


2005 – present:                       Ameen Talib & Associates

I started Ameen Talib & Associates (ATA) in 2005 after installing a management team at Café Le Caire.  ATA is a knowledge partner with Singapore Business Federation for Middle East market. Assignments included various workshops and talks on doing Business in Middle East and a performance management system for a listed group in Kuwait. I have also consulted for a franchise in United Kingdom and for the Rwanda High Commission in Singapore.


2005 -2015:                             Le Caire Events Management

After the successful organization of the Arab Heritage Week in 2004, I formed the events business. The Arab Heritage week was a 9 day event that had a main road (Arab St) closed and cultural shows held nightly. I organized the event from A to Z including obtaining sponsorship, media coverage and planning activities.

Le Caire events specialized in organizing Middle Eastern theme parties; however assignments have included organization of bigger events like exhibitions of Arabic culture for the National Library and for the People Association .We have also done an Iranian pavilion for Singapore Tourist Board. We organized various cultural performances as well.

The events we have organized ranged from party décor to company events to organizing workshops to designing courses on Arabic culture to organizing a company trip to Singapore.




Nov.90 – April 91:                    Ernst &Young, Singapore Assistant Audit Manager

In-charge of audit clients of various industries and size

Responsibility included supervising staff and reviewing their work and performance appraisal. Responsibility also included writing technical reports for the technical department and preparing the Ernst & Young Audit Manual for the Far East practice.


Jan.90-Oct 90:                        Peat Marwick, Singapore Audit Supervisor

Jan 1986 – Jan 90:                   KPMG Peat Marwick Mclintock (Audit supervising senior at time of leaving)


Executive Education Development and Delivery

(since 2010)

  1. “Readiness for Change”, Cleanthat (Thailand) delivered and developed Oct 2010.
  2. “Readiness for change” RIMA developed 2010 and delivered Nov 2013.
  3. “Effective anti-corruption”, Yemen Anti corruption committee, delivered and developed June 2011.
  4. “Business culture in Saudi Arabia’, Changi Airports, developed and delivered Oct 2011.
  5. “leadership and change management”, July 2015 DBA seminar, Johor (Malaysia) for Mantissa college.
  6. “Strategic Planning Workshop”, Jeddah Town Council, Kingdom of Saudi Arabia, April 2016.



1992 – 1996,                           Association of Muslim Professionals (AMP) Member of Board of Directors

2001 – 2007,                           Association of Muslim Professionals (AMP) Member of Board of Directors

2011 – 2014                           Association of Muslim Professionals (AMP) Member of Board of Directors

AMP is a community based self-help NGO. I was the only director in the Inaugural board that was not in the pro-tem committee. This was mainly due to my dedication and enthusiasm in organizing the first public event for AMP (before the official set up with the government approval and participation).

I served in the Board at three different time intervals.


2004 -2012                              Kampong Gelam Business Association (KGBa)

Founder and Chairman


I formed the business association for the district where the businesses of the district are the members. I been elected chairman. The association organized various events and activities to promote business in the area. The events ranged from organizing a monthly flea market to having Ramadan and Eid festive celebrations with street light up. We also arranged a media coverage and promotion of the area. 2007 Middle East Institute Member of Board of Management


2007 – 2017:               Middle East Institute, National University of Singapore

Member of Management Board


Member of inaugural board that started with one administration staff and have grown to over 60 staff. My appointment by the government is as representative of the local Arab Community


2011 – 2014:                           The Centre for Research on Islamic and Malay Affairs (RIMA)

Chairman of the Board


2017 –                                      Chairman, Audit Committee

The Muslim Converts Association of Singapore


Other (selected) Voluntary Positions: 

  • Co-Editor and co-founder of “Al-shouroq”, a magazine published from Dec 1991 to 1994 for the Arab community in Singapore.
  • Chairman, Organizing committee of the inaugural ‘Arab Heritage Week’ 4-12 June 2004 Singapore.
  • Member (past), Management committee of the Arab Association, Singapore.
  • Member (past) of Board of Directors, Malay Heritage Foundation. (Singapore)
  • Member (past) of Management committee of LPKM (Prophet Muhammad Scholarship fund). (Singapore)
  • Finalist award for “Muslim Entrepreneur of the year Award” by the Malay/Muslim Chamber of Commerce and Industries, Singapore.2007
  • Knowledge Partner with Singapore Business Federation Middle East Business Group.
  • Co-Founder and chairman of Singapore Muslim Education Fund.
  • Founder and Chairman of the Arab Association Education Bursary Fund.
  • Honorary Auditor, The Arab Association Singapore.



  1. Talib, A.A.S., ‘ Taxation in Brunei – An overview.’ Asian-PacificTax and

Investment Bulletin, 10, no.9 (September 1992): 388-392. (Singapore).

  1. Talib, A A S, ‘Tax aspects of investing in Egypt.’, Tax Planning International Review, 20, no.5 (May 1993): 14-16. (United Kingdom).
  2. Talib, A A S, ‘The goods and services tax in Singapore: Should exempt

businesses voluntarily register.’, Asian-Pacific Tax and Investment Bulletin , 11, no.7(July 1993): 242-246. (Singapore).

  1. Talib, A A S, ‘Tax incentives for investment in Yemen.’, Tax Planning International Review, 21, no.4 (April 1994): 18-19. (United Kingdom).
  2. Talib, A A S, ‘Egypt: Personal tax reform – should compensation packages be

revised?’, Tax Planning International Review, 21, no.11 (November 1994): 32-33.

(United Kingdom).

  1. Vaidya, S A, G N A Poitras and A A S Talib, ‘International Accounting implications

of bond-cum-warrants issues’, International Journal of Accounting, 30 (1995): 25-36 (United States).

  1. Talib ,A A S, S. Vaidya and M A Islam, ‘Warrants as a strategic tool for control : An expensive gamble?’, International Journal of Business Studies, 3, no.1 (June 1995): 89-95. (Australia).
  2. Ariff, M, A. Loh and A A S Talib, ‘Compliance costs of corporate income taxation inSingapore, 1994’, Accounting Research Journal, 8, no.2 (November 1995)


  1. Talib, A A S, ‘Hadramis in Singapore’, The British-Yemeni Society Journal, 3

(November 1995): 22-25. (United Kingdom).

  1. Talib, A A S, ‘To lease or not to lease? Factors managers may consider in a lease or buy decision.’, The Management Development Journal of Singapore, 5, no.1

(December 1995): 43-49. (Singapore).

  1. , Henry and A A S Talib, ‘Confucianism and Lean Production: A case study in

Singapore’, International Journal of Business Studies, 4 no. 1 (June 1996): 95-107.


  1. Talib, A A S and M A Islam, ‘Islamic Tax System in secular countries’, Asia Pacific Tax Bulletin, 2, no.6 (June 1996): 182-191 (The Netherlands).
  2. Talib, A A S and M A Islam, ‘ Bangladesh: An emerging tiger or a sleeping cat?’, Tax Planning International Review, 23, no.8 (August 1996): 19-22. (United Kingdom).
  3. Talib, A A S, ‘The compliance costs of Taxation’, IBFD Bulletin, 50, no.9,(September 1996): 418-422. (The Netherlands).
  4. Yau Kok San and Talib, A.A.S., “EVA: The Way Ahead in Performance

Measurement”, The Malaysian Accountant, June/August 1996: 2-6. (Malaysia)

  1. Talib, A A S, ‘Singapore Taxpayers Benefit from GST?’, The Malaysian Accountant , Oct/Dec 1996: 13-16. (Malaysia).
  2. Talib, A A S and Yau Kok San, ‘EVA: A New Measure for Shareholders’ Wealth’,

The Management Development Journal of Singapore, 6 no.1, 1996: 49-54.


  1. Talib, A A S, ‘Hadramis in Singapore’, Journal of Muslim Minority Affairs, vol 17

no1 (April 1997): 89- 97 (UK).

  1. Talib, A A S, ‘Goods and Services Tax – Is The Individual Taxpayer Better Off?’,

Asia Pacific Tax Bulletin, Vol. 3 no.7 (July 1997) : 215-217 (IBFD Netherlands).

  1. Talib, A A S, ‘Goods and Services Tax – Is The Individual Taxpayer Better Off?’,

Singapore GST News & Views, Issue 3 , October 1997. (a summary of the paper

reproduced with permission from Asia pacific Tax Bulletin).

  1. Talib, A A S, ‘Goods and Services Tax – Is The Individual Taxpayer Better Off?’,

Singapore Goods and Services Tax Reporter(Paper reproduced with permission

from Asia pacific Tax Bulletin).

  1. Talib, A.A.S. and Teo Shu Phay, ‘ The Islamic Economic System and Riba: The

Foundation of Islamic Banking’, Accounting, Commerce & Finance: The Islamic

Perspective , Vol. 2 (3) 51 – 82 ( June 1998).(Australia)

  1. Talib, A.A.S., ‘ Simulations of the Submission Decision in the Research Assessment Exercise: The “Who” and “Where” Decision.’, Education Economics , Vol. 7 No. 1 , 1999, : 39-51, (UK) .
  2. Talib, A.A.S. and F.J. Jieng, ‘A Note on Classificatory Smoothing in Singapore’, The Malaysian Accountant , June/August 1999: 8-12.
  3. Talib, A.A.S., “Adoption or Adaptation of International Accounting Standards: the case of EPS in Singapore”, Al Hikmah, Issue No. 1, 1999 : 4-13. (United Arab


  1. Talib, A.A.S., “A Combined Analysis of Purchasing Power parity and Uncovered

Interest Rate Parity in the long run”, Al Hikmah, Issue No. 1, 1999: 14-23. (United Arab Emirates).

  1. Talib, A.A.S. and A. Steele, ” The Research Assessment Exercise: Strategies and

Trade-offs”, Higher Education Quarterly, Vol. 54, No. 1, January 2000. : 43-67.(UK)

  1. Talib, A.A.S., “Formula based allocation of Public Funds: The case of the higher

education sector quality related research funding model in England” Public Money

and Management. Jan-Mar , Vol. 21 No.1, 2001 : 57-64 (UK)

  1. Talib, A.A.S., “Islamic Banking Financing Instruments and The Concept of Substance Over Form: The case of Bai Bithaman Ajil”, Accounting, Commerce & Finance: The Islamic Perspective 4 (1&2) 2000 : 48-59 (Australia)
  2. Talib, A.A.S., “The RAE and Publications: A view of Journal Editors”, Higher

Education Review, Vol. 33 (1), Autumn 2000, pp 32-46.(UK)

  1. Talib, A., “The continuing behavioral modification of academics since the 1992

Research Assessment Exercise”, Higher Education Review , summer 2001. Vol. 33 (3), 2001, pp 30-46.

  1. Talib, A.A.S. ‘Motivation Theories: An Overview’, The Malaysian Accountant, October/December 2001: 15-17.
  2. Talib, A A “Management Control and Professionals: Behavior, Outcome, Clan & Self Control”, The Malaysian Accountant, July/August 2001
  3. Talib, A., “The Research Assessment Exercise and Motivation: A note on the difference in the impact on the active researchers and the non-active”, Higher Education Review 34 (2), Spring 2002, pp 51-59 (U.K.)
  4. Talib, A, “The Behavioral consequences of the Research Assessment Exercise in England”, Accounting Research Journal. 15 (2) 2002, pp 186-199 (Australia)
  5. Talib, A. “ Institutional behavior impact of the 1996 RAE” Higher Education Review . Vol. 36 (1), Autumn 2003, pp 57-77 (U.K.)
  6. Talib, A “The offspring of New Public Management in English Universities: “Accountability”, “Performance Measurement”, “Goal-Setting” and the prodigal child: The RAE.”, Public Management Review, . Volume 5, Number 4 / December 2003 pp 573-583.
  7. Talib, A. “Government Regulation and Power Advantage Shifting in Buyer-Supplier Exchange relation: the case of the Shisha Industry in Singapore”, ASEAN Entrepreneurship Journal, AEJ Vol 2(1) pp28-38, 2016 (ISSN 2289-2125).
  8. Talib, A “WASTA: The Good, The Bad and The Ugly”, Middle-East Journal of Business, Volume 12 Issue 2, April 2017 pp 3 – 9 DOI: 10.5742/ MEJB.2017.92942
  9. Chua Bi Xia and Talib, A “Factors influencing the acceptance of self-checkout machines in the supermarket industry in Singapore”, IJRDO- Journal of Applied Management Science, Volume 3 Issue 4, pp 76 to 99.
  10. Talib, A. “Budget 2017: A Plan for the Future Economy”, THE KARYAWAN, Volume 12 issue 2, pp 5 -8.
  11. Monica Chandrasa and Talib, A. “Tax Holidays to Increase investments in Indonesia: MOF Regulation 159”, Journal of Business and Economics, Vol. 8 No. 6, pp 455-462.
  12. Susan Chiong S P and Talib A “A Note on Lessons from Past Corporate Governance Failures” International Journal of Research in Business Management & Studies (IJRBMS), 1 issue 1, July 2017, pp 1-8.
  13. Wang Wei and Talib A. “Regulation driven (un)ethical business practices of Small Owner Managed Enterprises.”, International Journal of Business & Management Science, 2 issue 10, October 2017,pp 13-21.
  14. Talib A. “Final Year Projects: making it more Applied”, International Journal of Educational Research, Vol. 1 issue 4, October 2017, pp 10-20.
  15. Lee Jing Er Elvira, Soh Jun Wei and A. Talib,” A Note on Fraud and the Auditors”, International Journal for Research in Social Sciences and Humanities, 3 Issue 10 October 2017, pp 31 – 38.
  16. Tan Cailli Michelle and A. Talib, “Behavioral Aspects of Budgeting”, International Journal of Development Research, Vol. 07 Issue 10, October 2017, pp 16318 – 16322.
  17. Hui Choo Guan and A. Talib, “A Note on the Workings of Bitcoin”, Journal of Business & Financial Affairs, 6 issue 4, October 2017, pp 1 – 7 – DOI 10.4172/2167-0234.1000296.
  18. Mark Goh and A. Talib, “A Singaporean Study on Macroeconomic Variables Impacting Stock returns”, Asian Journal of Finance and Accounting, Vol. 9 No 2, December 2017, pp 219 – 237.



  1. Talib, A A S, ‘Singapore: An International Financial center’, pp 59-63, in Singapore Business Trends Survey 1996, published by Singapore Institute of Management and Henley Management College.
  2. Vaidya, S A and A A S Talib, ‘Diluted earnings per share – reality or illusion – A Singapore experience.’ In Academy of International Business: West and South East Asia Meeting: Topics In Finance. Hong Kong, June 1993.
  3. Poitras, Geoffrey, Forrest Young and A A S Talib, ‘What determines audit fees? evidence from Singapore and Malaysia.’ In Proceedings of the Third International Conference On Asian- Pacific Financial Markets. Singapore: Department of Finance & Banking, NUS, 1993.
  4. Vaidya, S A, G N A Poitras and A A S Talib, ‘International accounting implications for bond-cum-warrant’. In Proceedings of The Second Conference on Pacific Basin, 27-28 May 1994, Chinese University of Hong Kong, Hong Kong, edited by CF Lee and R Chiang.
  5. Talib, A A S, ‘International or regional accounting harmonisation’. In Capitalizing the potentials of globalization strategies and dynamics of business, edited by M Suliaman and E Kaynak, pp. 115-121. Penang: International Management Development Association and University Sains Malaysia, 1994.
  6. Talib, A A S, ‘Culture: The role it plays in accounting harmonization.’ In AIB: West and South East Asia Meeting Conference, edited by NM Yang, Beijing, 1994.
  7. Talib,A A S, “Huna Al-Khahirah: Messages from Cairo”, in ‘Recent Trends in Social and Behaviour Sciences’ Edited by Ford Lumban Gaol, Seifedine Kadry, MarieTaylor and Pak Shen Li, 2014 Taylor & Francis Group, London, UK pp 499 -455.
  8. Talib A, “Singaporean regardless of Race?”, in ‘Reflections: Diskrimanasi Real or Perceived?’ Edited by Ameen Talib and Aziz Yatim, 2017 Pustaka Melayu ISBN 978-981-11-4073-0, chapter 4 ,pp 203 – 238.

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